ABOUT
At 74 The Jacket, where sophistication seamlessly intertwines with sustainability, each piece tells a story of timeless elegance. With an ode to vintage allure and a harmonious fusion of masculine and feminine aesthetics, our meticulously crafted outerwear blends authentic military jackets with delicately chosen collars and brooches. Embracing the rich tapestry of history, our signature collections pay homage to classics like the revered 1943 field jacket, affectionately known as the “Ike jacket,” each infused with its own narrative and adorned with original patches and buttons.
Our latest revelation takes form in our Letterman sweaters, heralding a new chapter in our journey. These pieces embody the epitome of timeless charm harmonized with contemporary sophistication, featuring detachable faux fur collars that add an element of versatility and luxury.
Following this, our 74 “REVIVAL” jackets present vintage patterns reimagined with a modern twist, capturing the essence of contemporary flair while staying true to our roots.
Driven by a steadfast commitment to craftsmanship and sustainability, 74 The Jacket curates outerwear that transcends fleeting trends, offering pieces that stand the test of time with unwavering style and grace.
About the Founder
Debra Baum, the creative mind behind the iconic “74” Jacket, embodies a diverse journey that reflects the distinctiveness of her designs. With over two decades of experience in communications, design, hospitality, and a penchant for all things vintage, she fused her passions and extensive background into crafting the unique 74 Jacket.
For the past five years, Debra has made the jacket her signature piece. Whether she’s strolling through her hometown of Chicago or exploring the bustling streets of NYC and charming small towns, the jacket always turns heads. Passersby often ask, “Where did you find that jacket?” As fate would have it, during a visit to an antique market in search of vintage furniture for a client, Debra stumbled upon another U.S. 1940s military jacket, this time in blue—a rare gem she had never encountered before. Captivated, she bought it and started wearing it. Soon, friends and family were clamoring for their own versions, and thus, 74 the Jacket was born.
Today, 74 the Jacket graces high-end boutiques across the country. New vintage-inspired designs are continually released, each piece a testament to Debra’s love for vintage treasures and her keen eye for style.